- ‘Incheon-Style Content Policy’ Born from Communication and Cooperation... Continued University-Linked Public-Private-Academic Seminars -

Incheon Metropolitan City (Mayor Yoo Jeong-bok) has successfully held this year's ‘i+ Design Seminar’ twice, solidifying the foundation for an Incheon-style content policy through a public-private cooperation model.
Successful First Session Explores Potential of ‘Incheon-Style K-Content’
The first ‘i Design Seminar: K-Content’, held at George Mason University Korea Campus on May 22, took the first step toward establishing a development model for ‘Incheon-style K-Content’.
Starting with a presentation on K-Content by Professor Lee Kyu-tak, a judge for the Korean Popular Music Awards, practitioners from private companies like Hanwha Corp. (Fireworks Festival), SM C&C (MICE business), and public institutions like the Incheon Tourism Organization (MICE Team Leader) shared real-world cases. They explored the potential for creating original K-Content leveraging Incheon's abundant assets and technological capabilities.
2nd Seminar: Designing Incheon's Future with Youth Voices
The 2nd ‘i+ Design Seminar: Youth Designing Incheon’, held at Inha University on November 27, highlighted the role of youth in Incheon's sustainable development.
Professor Baek Seung-guk of Inha University presented on the theme ‘Incheon: A Ludic City Where Youth Stay,’ offering a fresh perspective on the city. Participants including Incheon Spectacle (a local content production company), the President of Inha University's Student Council, and Incheon City's Youth Special Adviser shared vivid experiences and ideas from young people.
Small group discussions organized around diverse interests—career/employment, architecture/urban planning, entrepreneurship/IT, culture/arts, and travel/lifestyle—were a highlight, allowing youth to freely express honest and creative opinions about a unified future.
The Inha University Student Council President directly proposed practical youth policies through the ‘DELIVER’ session, such as improving city bus routes and addressing youth housing threats, demonstrating that young people can be active agents in the policy-making process.
In his congratulatory address, Mayor Yoo Jeong-bok encouraged, “The ideas and free imagination of young people will be the catalyst that opens the era of unification,” adding, “Incheon City will support young people who are creating the values of peace and cooperation.”
'DECODE-DEPLOY-DESIGN' Framework: Incheon's Content Policy Model
Incheon City has a firm commitment to establishing the ‘DECODE-DEPLOY-DESIGN’ seminar structure—involving academia, practitioners, and citizens—as the core model for its ‘Incheon-style Content Policy’.
Through this model, the city plans to continuously create platforms for communication that go beyond mere knowledge transfer to form substantive policy discourse and actively reflect the vivid voices from the field in city administration.
Specifically, next year, the city will continue to steadily hold public-private-academic cooperation seminars in close collaboration with various universities in Incheon, accelerating the establishment of innovative policy models for Incheon's sustainable development.